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Archive for February, 2010

Spring colors for the win - Sony Vaio E

Monday, February 22nd, 2010 by sergei

Sony came out with some awesome looking Vaio E Series notebooks. You’ve got to love the colors.

Sony Vaio E Series

At $699 and up, these are solid 15.5″ Intel i5 / i3 lappies with 4GB of RAM. And if you wear a suit to work, and “Caribbean Green” or “Hibiscus Pink” are not your thing, there is also a more conservative black design available.

Web Button on Sony Vaio E Series

Of course, we are most excited about the great “Web” button that Sony has been putting on its Vaio notebooks, and which launches you directly into the Splashtop browser. I am, in fact, writing this post on my Sony Vaio NW, which has the same button that gets me online in a few seconds without going through Windows.

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Help, we need a name.

Wednesday, February 3rd, 2010 by kevin

What is in a product name? Everything! Would the iPod have been as successful if its name was iMP3? It is possible, but likely not. A good name lets you build a strong culture around it, so coming up with a good name is vital to any business. But sometimes what’s even harder is coming up with the translation of a name. We’re all aware of the marketing mishaps that come back to haunt companies. Just take Ikea, I could probably come up with a dozen product names that don’t work well in English.

We at DeviceVM need a Chinese name for Splashtop. Rather than having me come up with something that gets lost in translation, our China office would like to enlist some creative individuals that can help us come up with something. If you think you have what it takes to come up with a name and is fluent in Chinese we welcome you to join our contest. There’s a number of prizes that will be given away, but the deadline is February 5th so you better hurry. You can find more details about the contest here.

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